Kent’s most exciting new address
In the heart of Maidstone, Len House is one of the town’s most distinctive architectural landmarks, with its grand scale and bold Art Deco form positioned proudly on the riverside since the late 1930s.
Once known as The Rootes Building, it was originally a flagship car engineering workshop, showroom and offices; its design reflecting the glamour and innovation of the era. This architectural masterpiece even inspired Fisher Price’s classic children’s toy garage in the 1970s, and the building’s famous vehicle ramp remains to this day.
Moving into its new era as Len House, the building’s striking architecture and 1930s modernist features have been meticulously restored and transformed into a destination for modern living and commercial life.
Heritage and contemporary design have been brought together to create a place rich in character and quiet sophistication – a building shaped by its past, now designed for how we live, work, and enjoy today.
Luxury urban living
Discover a new standard of rental living in central Maidstone, launching autumn 2026.
Len House offers 80 beautifully designed one and two-bedroom apartments within an iconic 1930s building. Created for modern lifestyles, these homes combine elegant interiors with exceptional shared amenities – perfect for professionals, downsizers and those seeking effortless access to London.
Residents will enjoy exclusive access to:
- A stylish residents’ lounge
- A fully equipped private gym
Residential enquiries
For availability, pricing and further details, please get in touch.
Telephone 01622 232939
Timeless design,
modern living
Each apartment is finished to an exceptional standard, featuring contemporary interiors, and carefully considered layouts filled with natural light. Architectural features – including Crittall-style windows and original restored staircases – sit seamlessly alongside modern comforts such as high-speed connectivity and secure video entry systems.
Several apartments include winter gardens, offering a flexible, light-filled extension of the living space. A highly desirable feature, they provide a bright, adaptable space to relax, work or unwind in every season.
This is refined, low-maintenance living – designed around convenience, comfort and style.
Vibrant commercial space
A rare opportunity to position your business within a landmark heritage building on Maidstone’s riverside.
Len House offers over 30,000 sq ft of flexible commercial space, ideal for premium retail, hospitality, office and creative uses. Designed to foster a dynamic and high-quality environment, the development is perfectly suited to established brands and ambitious independent operators alike.
The commercial offer includes:
- Generous floor-to-ceiling heights
- Internal boardwalk lined by full height Crittall windows overlooking the River Len
- Characterful interiors within a 1930s modernist building
- Riverside-facing units overlooking the River Len, and Maidstone’s Archbishops Palace and Carriage Museum
Commercial opportunities
Join a curated mix of occupiers in a landmark setting, where heritage meets modern commercial potential.
Telephone 01622 232939
Heritage in motion
The original outdoor kiosk has been reinstated at the front of the building as our marketing suite, alongside retail and hospitality spaces. Landscaped areas and the unique riverside setting will create a destination that appeals to both residents and visitors.
A standout feature of the building – the original vehicle ramp, which famously inspired the much-loved Fisher-Price toy garage – has been retained, adding a distinctive and memorable identity to the commercial space.
Prime town centre location
Perfectly positioned in central Maidstone, Len House places you at the heart of a vibrant mix of shopping, dining and culture – where cafés, restaurants, bars and entertainment are all moments away.
Set beside the River Len and within walking distance of Maidstone East and Maidstone West stations, it offers outstanding convenience for commuters and those seeking a well-connected, low-maintenance lifestyle.
Direct rail services provide fast access to London in under an hour, with connections to London Victoria, London Bridge, London Charing Cross and London St Pancras International.
Maidstone offers a rich lifestyle balance, from theatres and museums to a thriving restaurant scene and strong local identity as Kent’s county town – bringing together urban energy, riverside calm and everyday convenience in one accessible setting.
Art Deco heritage,
reimagined for today
Len House is more than a development, it is a carefully restored piece of Maidstone’s history.
Originally opened in 1938 at the height of the Rootes Motor Company’s success, the building was a flagship showroom offering cars for ‘the masses and the millionaires’ and reflecting an era of motoring innovation. Designed by E. Souster of Howard & Souster, it embraced bold modernism to showcase the glamour of the automotive world.
Its striking Art Deco design was both practical and theatrical. Double-height, open-plan showrooms were designed to impress, and its distinctive tower, will now be lit up with a replica LED light that will echo the original 1930’s neon sign that will extend the full length of the building, creating a dramatic presence after dark.
An icon revived
Among the building’s most memorable features is the original vehicle ramp, which has been retained as part of the building’s transformation, and once inspired the iconic Fisher-Price toy garage. It remains as a unique and characterful reminder of Len House’s past life.
Today, Len House stays true to the vision that inspired its design, where quiet glamour meets innovation. Original features and architectural detailing have been sensitively restored, ensuring the building’s character remains central to its transformation.
A landmark once defined by progress, has been reimagined for a new generation to live, work and connect.
Enquire now
Be among the first to experience Len House.
Telephone 01622 232939
Residential lettings
Commercial opportunities
